Free Essays on Swot Anaylsis

Sizing up a firm’s resource strengths and weaknesses and its external opportunities and threats is known as SWOT analysis. A SWOT analysis provides a good overview of whether a firm’s business position is fundamentally healthy or unhealthy. The role of the SWOT analysis is to take the information from the environmental analysis and separate it into interval issues (strengths and weaknesses) and external issues (opportunities and threats). Once this completed, the SWOT analysis determines if the information indicates something that will assist the firm in accomplishing its objectives or if it indicates a problem that must be fixed or minimized to achieve desired results. STRENGTHS Strength is something a firm does well or a characteristic that enhances its competitiveness. Strengths can be any of several forms: a skill or important expertise, valuable physical assets, valuable human assets, valuable organizational assets, valuable intangible assets, competitive capabilities, an attribute that outs the company in a position of market advantage and alliances or cooperative ventures with capable partners. All these forms determine the complement of resources with which it competes. The caliber of its resources and its ability to mobilize them in a manner calculated to result in competitive advantage are the biggest determinants of how well the company will be able to perform. In the â€Å"Solar Feeder,† a strength would be better product quality. This wasn’t a typical bird feeder and it resembled a typical birdhouse but it housed feed instead. The design came in two styles, â€Å"Town† and â€Å"Country.† Along with the two feeder styles, SDI produced three possible mounting options: the deck mount, patio kit and yard kit. None of their rivals had any of these qualities. The solar feeder also came with a 30-day, money-back satisfaction guarantee and a one-year warranty on parts. The feeder won various awards for best new... Free Essays on Swot Anaylsis Free Essays on Swot Anaylsis Sizing up a firm’s resource strengths and weaknesses and its external opportunities and threats is known as SWOT analysis. A SWOT analysis provides a good overview of whether a firm’s business position is fundamentally healthy or unhealthy. The role of the SWOT analysis is to take the information from the environmental analysis and separate it into interval issues (strengths and weaknesses) and external issues (opportunities and threats). Once this completed, the SWOT analysis determines if the information indicates something that will assist the firm in accomplishing its objectives or if it indicates a problem that must be fixed or minimized to achieve desired results. STRENGTHS Strength is something a firm does well or a characteristic that enhances its competitiveness. Strengths can be any of several forms: a skill or important expertise, valuable physical assets, valuable human assets, valuable organizational assets, valuable intangible assets, competitive capabilities, an attribute that outs the company in a position of market advantage and alliances or cooperative ventures with capable partners. All these forms determine the complement of resources with which it competes. The caliber of its resources and its ability to mobilize them in a manner calculated to result in competitive advantage are the biggest determinants of how well the company will be able to perform. In the â€Å"Solar Feeder,† a strength would be better product quality. This wasn’t a typical bird feeder and it resembled a typical birdhouse but it housed feed instead. The design came in two styles, â€Å"Town† and â€Å"Country.† Along with the two feeder styles, SDI produced three possible mounting options: the deck mount, patio kit and yard kit. None of their rivals had any of these qualities. The solar feeder also came with a 30-day, money-back satisfaction guarantee and a one-year warranty on parts. The feeder won various awards for best new...